Our Conduct for Dalin

digital communication

study

brief

Dalin wanted to bring a new approach to digital communication to stand out from its competitors.

approach

We knew that LinkedIn was the channel where we could reach our B2B target audience directly. We decided to carry out our entire strategy plan through this channel. We aimed to reach people working in middle and senior management positions in the food sector. We started the broadcast by preparing materials suitable for the audience and the medium.

results

Throughout our communication process, we obtained very good data with our correct and planned strategy. We increased our interaction rate by 33% and our reach rate by 56% in our social media accounts. We experienced a successful communication process with an organic increase of 11% in our follower count.

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