with Pollen Food
to the producers
Polen Gıda requested an advertisement setup in order to deliver its products to the B2B audience and to increase its population in the same target audience.
We knew that LinkedIn was the channel where we could reach our B2B target audience directly. We decided to carry out our entire strategy plan through this channel. We aimed to reach people working in middle and senior management positions in the food sector. We started the broadcast by preparing materials suitable for the audience and the medium.
With our advertising work on LinkedIn, we achieved 38,468 impressions in B2B audiences. We achieved maximum benefit from the budget by completing the CTR rate of 0.62% and the lead conversion rate of 3% in the ads we prepared.
lead conversion rate